{"id":17632,"date":"2017-07-06T11:51:07","date_gmt":"2017-07-06T06:21:07","guid":{"rendered":"https:\/\/git-staging.wpastra.com\/?p=17632"},"modified":"2023-12-28T16:09:12","modified_gmt":"2023-12-28T10:39:12","slug":"plugin-territory","status":"publish","type":"post","link":"https:\/\/git-staging.wpastra.com\/es\/guides-and-tutorials\/plugin-territory\/","title":{"rendered":"\u00bfQu\u00e9 no es un tema de WordPress? Mitos comunes desmentidos"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div>\n<p>Muy a menudo, algunos usuarios tienen expectativas diferentes sobre lo que debe ofrecer un tema de WordPress. As\u00ed que en este post, perm\u00edtanme tratar de explicar lo que no debe estar en un tema.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">En primer lugar, entendamos la arquitectura de WordPress.. <\/h2>\n\n\n\n<p>WordPress est\u00e1 dise\u00f1ado de forma muy modular por algunas de las personas m\u00e1s inteligentes. Un sitio normal de WordPress se compone del n\u00facleo del software, el tema y algunos plugins.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/git-staging.wpastra.com\/wp-content\/uploads\/2017\/07\/WordPress-architecture-2.jpg\" alt=\"WordPress Architecture\" \/><\/figure>\n\n\n\n<p>El n\u00facleo es responsable de gestionar el contenido (p\u00e1ginas, entradas, comentarios, medios) y algunas cosas esenciales como los enlaces permanentes. Un tema es lo que da estilo y aspecto a tu contenido y los plugins est\u00e1n pensados para proporcionar funcionalidad. \u00bfNecesitas un formulario? Existe un plugin para ello. \u00bfPopups? Lo consigues con un plugin <a href=\"https:\/\/www.convertplug.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">as\u00ed<\/a>.<\/p>\n\n\n\n<p>De esta manera, si alguna vez desea cambiar el dise\u00f1o de su sitio, s\u00f3lo tiene que <a href=\"https:\/\/git-staging.wpastra.com\/es\/guides-and-tutorials\/wordpress-change-theme\/\" target=\"_blank\" rel=\"noreferrer noopener\">cambiar el tema de WordPress<\/a> y ya est\u00e1. Si necesitas una funcionalidad diferente a la que ofrece tu plugin actual, \u00a1simplemente cambia a un plugin diferente!<\/p>\n\n\n\n<p>Pero a veces los usuarios esperan cosas distintas de un tema. Veamos algunos ejemplos comunes.  <\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Lo que deber\u00eda estar fuera del trabajo de un tema <\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">\u00bfOfrece el tema Page Builder \/ Shortcodes?<\/h3>\n\n\n\n<p>Es un trabajo del n\u00facleo de WordPress para manejar el contenido de su sitio. De esta manera, no se queda bloqueado con el tema. Y cuando cambies el tema, tu contenido permanecer\u00e1 intacto. Si necesitas m\u00e1s funcionalidad para crear dise\u00f1os modernos, utiliza plugins como <a href=\"https:\/\/git-staging.wpastra.com\/go\/wpbeaverbuilder\/\" target=\"_blank\" rel=\"noreferrer noopener\">Beaver Builder<\/a>, <a href=\"https:\/\/git-staging.wpastra.com\/go\/elementor\/\" target=\"_blank\" rel=\"noreferrer noopener\">Elementor<\/a>Visual Composer, etc. Pero no crear contenido con el tema.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Deslizadores <\/h3>\n\n\n\n<p>No. Los sliders son otro tipo de contenido. Usa un plugin para eso.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Opci\u00f3n de a\u00f1adir scripts de an\u00e1lisis o seguimiento<\/h3>\n\n\n\n<p>Una vez m\u00e1s, \u00a1no! Probablemente seguir\u00e1s necesitando los scripts de an\u00e1lisis y seguimiento incluso despu\u00e9s de cambiar el tema. As\u00ed que use un plugin <a href=\"https:\/\/wordpress.org\/plugins\/header-and-footer-scripts-inserter\/\" target=\"_blank\" rel=\"noopener noreferrer\">as\u00ed<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Opciones SEO<\/h3>\n\n\n\n<p>En <a href=\"https:\/\/git-staging.wpastra.com\/es\/themes\/seo-friendly-themes\/\" target=\"_blank\" rel=\"noreferrer noopener\">Tema optimizado para SEO<\/a> debe tener una arquitectura de c\u00f3digo limpia y buena. Esto significa que las etiquetas de encabezado, el esquema y otras marcas deben estar correctamente definidas e incrustadas en el c\u00f3digo del tema.<\/p>\n\n\n\n<p>Sin embargo, para <a href=\"https:\/\/git-staging.wpastra.com\/es\/guides-and-tutorials\/adding-keywords-to-wordpress\/\" target=\"_blank\" rel=\"noreferrer noopener\">meta descripci\u00f3n<\/a> y otras etiquetas: utilice siempre un plugin como <a href=\"https:\/\/git-staging.wpastra.com\/go\/yoast\/\" target=\"_blank\" rel=\"noreferrer noopener\">Yoast SEO<\/a>. Piense, \u00bfqu\u00e9 pasar\u00e1 con este contenido cuando cambie de tema? \u00bfPermanecer\u00e1 intacto su contenido SEO?<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Redes sociales<\/h3>\n\n\n\n<p>El tema s\u00f3lo debe manejar la parte de dise\u00f1o de su sitio web. Funcionalidades como estas, deben ser atendidas por un plugin.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"> \u00bfNo le gustan demasiados plugins en su sitio web?<\/h2>\n\n\n\n<p>Esta es probablemente la raz\u00f3n por la que los usuarios optan por temas y plugins que ofrecen m\u00faltiples cosas.<\/p>\n\n\n\n<p>Pero el hecho es: Es mejor tener unos cuantos plugins peque\u00f1os y bien codificados que instalar un gran tema hinchado. De esta forma, siempre tienes la opci\u00f3n de cambiar a otra opci\u00f3n si algo va mal. Recuerda el viejo dicho: \"<em>No ponga todos los huevos en la misma cesta<\/em>\"?<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u00bfPiensa que nunca necesitar\u00e1 cambiar su tema actual?<\/h2>\n\n\n\n<p>Si su sitio web es peque\u00f1o y s\u00f3lo tiene unas pocas p\u00e1ginas, puede que esto sea cierto. Probablemente no necesitar\u00e1 <a href=\"https:\/\/git-staging.wpastra.com\/es\/guides-and-tutorials\/wordpress-change-theme\/\" target=\"_blank\" rel=\"noreferrer noopener\">cambiar el tema<\/a>. Sin embargo, si est\u00e1 construyendo un sitio web serio que planea mantener a largo plazo, lo m\u00e1s probable es que cambie el tema cada pocos a\u00f1os. Lo que se ve bien hoy, no se ver\u00e1 igual despu\u00e9s de unos a\u00f1os, \u00bfverdad?<\/p>\n\n\n\n<p>Y aunque tu sitio sea peque\u00f1o y no sea necesario cambiar el tema, \u00bfpor qu\u00e9 utilizar un tema sobrecargado?<\/p>\n\n\n\n<p><strong>Lecturas relacionadas:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>WPTavern - <a rel=\"noopener noreferrer\" href=\"https:\/\/wptavern.com\/why-wordpress-theme-developers-are-moving-functionality-into-plugins\" target=\"_blank\">Por qu\u00e9 los desarrolladores de temas de WordPress est\u00e1n trasladando la funcionalidad a los plugins<\/a><\/li><\/ul>","protected":false},"excerpt":{"rendered":"<p>Muy a menudo, algunos usuarios tienen expectativas diferentes sobre lo que debe ofrecer un tema de WordPress. As\u00ed que en este post, voy a tratar de explicar lo que no debe estar en un tema. Primero, entendamos la arquitectura de WordPress.. WordPress est\u00e1 dise\u00f1ado de una manera muy modular por algunas de las personas m\u00e1s inteligentes. Un sitio normal de WordPress consiste [...]<\/p>","protected":false},"author":9,"featured_media":21644,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"default","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[860],"tags":[],"class_list":{"0":"post-17632","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-guides-and-tutorials"},"spectra_custom_meta":{"_edit_lock":["1701347604:65"],"_edit_last":["65"],"_yoast_wpseo_content_score":["90"],"_yoast_wpseo_primary_category":["860"],"site-sidebar-layout":["default"],"site-content-layout":["default"],"stick-header-meta":["default"],"sticky-header-bg-opc":["1"],"_yoast_wpseo_opengraph-image":["https:\/\/git-staging.wpastra.com\/wp-content\/uploads\/2017\/07\/fb-nota-theme.jpg"],"_yoast_wpseo_focuskw_text_input":["Plugin Territory"],"_yoast_wpseo_focuskw":["Plugin Territory"],"_yoast_wpseo_title":["WordPress Plugin Territory - What is NOT a WordPress Theme."],"_yoast_wpseo_metadesc":["Very often, some users have different expectations from their WordPress theme. For example: Page Builders, Sliders, etc. This post explains the best practices."],"_yoast_wpseo_linkdex":["64"],"_wp_old_slug":["what-is-not-a-theme","not-theme-plugin-territory"],"_yoast_wpseo_opengraph-title":["What is NOT a WordPress Theme."],"_yoast_wpseo_opengraph-description":["Very often, some users have different expectations from their WordPress theme. 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style=\"font-weight: 400;\">Very often, some users have different expectations for what a WordPress theme should offer. So in this post, let me try and explain what should not be in a theme.<\/span>\n<h3>First, let's understand the WordPress architecture..<\/h3>\nWordPress is designed <span style=\"font-weight: 400;\">in a very modular way<\/span> by some of the smartest folks. A normal WordPress site consists of the core software, theme and some plugins.\n\n<img class=\"alignnone size-full wp-image-17690\" src=\"https:\/\/git-staging.wpastra.com\/wp-content\/uploads\/2017\/07\/WordPress-architecture-2.jpg\" alt=\"\" width=\"673\" height=\"271\" \/>\n\nThe core is responsible for handling content (pages, posts, comments, media) and some essential things like permalinks. A theme is what gives style and look to your content and plugins are meant for providing functionality. Need a form?<span style=\"font-weight: 400;\">There is a plugin for that. Popups? You get it with a plugin <a href=\"https:\/\/www.convertplug.com\/\" target=\"_blank\" rel=\"noopener\">like this<\/a>.<\/span>\n\nThis way, if you ever want to change the design of your site, just change the theme and you should be done. If you need a different functionality than what your current plugin offers, just switch to a different plugin!\n\nBut the problem is, new users often expect multiple things from a theme. Let\u2019s take a look at some common examples and see what should be out of the job of a theme.\n<h4>Does the theme offer Page Builder \/ Shortcodes?<\/h4>\nIt is a job of core WordPress to handle the content on your site. That way, it does not stay locked with the theme. And when you will change the theme, your content will remain intact. If you need more functionality to build modern designs, use plugins like <a href=\"https:\/\/www.wpbeaverbuilder.com\/?fla=713\" target=\"_blank\" rel=\"noopener\">Beaver Builder<\/a>, <a href=\"https:\/\/wordpress.org\/plugins\/elementor\/\" target=\"_blank\" rel=\"noopener\">Elementor<\/a>, Visual Composer, etc. But don't create content with theme.\n<h4>Sliders?<\/h4>\n<span style=\"font-weight: 400;\">Nope! Sliders are just another type of content. Use a plugin for that.<\/span>\n<h4>Option to add analytics or tracking scripts?<\/h4>\nOnce again, no! You will probably still need the analytics and tracking scripts even after you change the theme. So use a plugin <a href=\"https:\/\/wordpress.org\/plugins\/header-and-footer-scripts-inserter\/\" target=\"_blank\">like this<\/a>.\n<h4>SEO options?<\/h4>\nAn SEO friendly theme should have a clean and good code architecture. That means, the heading tags, schema and other markup should be properly defined and embedded in the theme code.\n\nHowever, for meta description and other tags: always use a plugin like <a href=\"https:\/\/wordpress.org\/plugins\/wordpress-seo\/\" target=\"_blank\" rel=\"noopener\">Yoast SEO<\/a>. Think, what will happen to this content when you change the theme? Will your SEO content remain intact?\n<h4>Social media?<\/h4>\n<span style=\"font-weight: 400;\">The theme should only handle the design part of your website. Functionalities such as these, should be taken care of by a plugin.<\/span>\n<h3>Don\u2019t like too many plugins on your website?<\/h3>\n<span style=\"font-weight: 400;\">This is probably why users go with themes and plugins that offer multiple things.<\/span>\n\n<span style=\"font-weight: 400;\">But the fact is: It\u2019s better to have a few well coded, small plugins than installing one big bloated theme. That way, you always have a choice to switch to a different option if something goes wrong. Remember the old saying - \u201c<em>Don't put all your eggs in one basket<\/em>\u201d?<\/span>\n<h3>Thinking you won't ever need to change your current theme?<\/h3>\n<span style=\"font-weight: 400;\">If your website is small with just a few pages; well, this might be true. You won\u2019t probably need to change the theme. However, if you are building a serious website which you plan to maintain for a long term - you will most likely change the theme every few years. What looks good today, won\u2019t look the same after few years, right?<\/span>\n\n<span style=\"font-weight: 400;\">And even though if your site is small and changing the theme is not required, why use a theme that\u2019s bloated?<\/span>\n\n<strong>Related Reads:<\/strong>\n<ul>\n \t<li>WPTavern - <a href=\"https:\/\/wptavern.com\/why-wordpress-theme-developers-are-moving-functionality-into-plugins\" target=\"_blank\" rel=\"noopener\">Why WordPress Theme Developers Are Moving Functionality Into Plugins<\/a><\/li>\n \t<li>Chris Lema - <a href=\"http:\/\/chrislema.com\/divi-theme-forever\/\" target=\"_blank\" rel=\"noopener\">If you use the Divi theme with WordPress, it better be 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